Speaker(s): Chris Abi-Nassif, VP of Content & Growth Initiatives, The Cleveland Orchestra; Sarah Hatsuko Hicks, Principal Conductor of Pops and Presentations, Minnesota Orchestra; and Becky Lees, Head of LSO Live, London Symphony Orchestra Live Ltd.

Moderator: Maarten Walraven, Co-CEO, Symphony.live

Delve into the transformative role of video in shaping the digital strategies of orchestras worldwide and explore video production's impact on storytelling and audience engagement.

The panel will touch on a variety of approaches to video production and its strategic deployment across digital platforms, from captivating multi-camera concert recordings to personal storytelling that amplifies artistic narratives. Gain valuable insights into navigating copyright considerations, clearances, and the nuances of preserving artistic integrity in video representations of live performances.

No matter what part of the orchestra you work in, this session promises to broaden your perspective on harnessing video to enhance the reach and resonance of orchestral experiences in today's digital world. Find harmony in the symphonic potential of video as part of your orchestra’s digital strategy.

This session has been sponsored and developed by Symphony.live.